KING DELIBERATING FUTURE AT MMQB

Peter King is arguably the most influential media voice in the National Football League.

Bill Parcells describes him as “tenacious.” Colleague Don Banks uses the word “fearless.” NFL senior vice president of communications, Greg Aiello says King is “honest, fair … No one is more respected, and no one works harder.”

He’s come a long way since joining Sports Illustrated in 1989 as a staff writer. Today, King is the editor — and brand — for SI’s Monday Morning Quarterback website and, during the NFL season, serves as an analyst on NBC’s Football Night in America.

SNAPCHAT, MLB PARTNERSHIP A MEDIA GAME-CHANGER

Major League Baseball and Snapchat are about to change the way we experience the game. According to a media release from Snapchat, the two have agreed on a multi-year deal that will grant the social media platform “unprecedented access” to games.

NO APOLOGY NECESSARY

Adam Eaton faced the media Monday and apologized for a tweet he sent during the Academy Awards. The tweet, which has since been deleted, said: “Why does it always have to be about black and white …?” #American

Eaton’s tweet was in response to Chris Rock’s opening monologue, which some call comedy. Funny, didn’t sound like a joke — unless implied racism is humorous.